New Delhi: This is not the first time Alia Bhatt is featuring in the chocolate brand, Perk ad, but is the first time for an unlikely ‘co-actor’ Vipin Kumar. Yes, you read it right! This Vipin Kumar is the ‘Land kara de’ guy whose video of paragliding went viral on social media in 2019. However, in the ad for the chocolate brand, Vipin recreates the famous video with Alia Bhatt being his instructor who has the solution to calm his nerves down.
The original video which went viral in 2019, had Vipin scared and nervous during a paragliding session somewhere in the hills. His reactions and particularly the phrase “land kara de (please make me land)” emerged as a viral sensation and meme material. Vipin, who was a contestant of Roadies and is now a vlogger, again went for paragliding but this time leaving his nervousness behind.
Vipin took to his Instagram account to post a video of him shooting with Alia Bhatt. The video shows, he is paragliding while shooting with a selfie stick. He repeats the same lines he said in the original video, “It’s foggy all around. I was crazy to come here.” Then comes Alia Bhatt as the instructor while Vipin continues saying, “I don’t want a long ride. Bhai 500 zyada le le par land kara de (Take 500 rupees more but please let me land).”
At that time, Alia Bhatt takes out a Perk chocolate bar and hands it over to him. Following this, the video shows nonchalant Vipin eating the chocolate bar.
See the video here:
Vipin shared the video with the caption, “Who Said A meme Can’t achieve the heights? Who said A meme has just a life of 1 -2 months? Breaking all the bakwas stereotypes and shooting with @aliaabhatt.” He also thanked Alia and Cadbury for the opportunity. “Thank you @cadburyperkindia for this wonderful opportunity. And I almost lived a dream life by shooting you @aliaabhatt. I get nervous in the first shot coz I even can’t imagine that one day we both will sit together and have a chit chat,” he added.
Netizens loved the collaboration and congratulated Vipin for such a breakthrough. One of the netizens stated, “So proud of you pinpin,” while another wrote, “perfect brand ambassador.”
Take a look at some of the reactions:
On the other hand, Vipin shared some behind the scene moments from the shoot. He asked his fans to come up with captions. The pictures showed Vipin and Alia on a hand glider in front of a green screen. Fans applauded the turn of events. One of the users stated, Looks like you landed at a good place.” Another called Alia the “perfect replacement of Jagga Bhai,” who was the instructor in the original video.”
Alia Bhatt was last seen in Sanjay Leela Bansali’s Gangubai Kathiawadi which was a box office hit. The actor will be next seen in Brahmastra which will mark his first collaboration with her husband Ranbir Kapoor. The movie also stars Amitabh Bachchan, Nagarjuna, and Amitabh Bachchan, and will release on September 9.